Rizla has sponsored Suzuki for the past seven years but a statement has been released confirming that they will no longer be backing the factory team.
Paul Denning, Crescent Suzuki’s Managing Director has said,
“We thank all at Imperial Tobacco for Rizla’s support over the last seven years; We have enjoyed a very close, proactive relationship and achieved great success on and off the track.
Rizla Suzuki British Superbike team will be remembered as one of the most colourful, successful and popular teams of the decade and that is no small part due to Rizla’s enthusiasm as a sponsor.
Crescent will continue with its BSB activities and we are grateful for the full backing and support of Suzuki.
Obviously, there are pressures upon a team when it loses its main sponsor but we are actively discussing alternative opportunities.
British Superbikes has been enriched by the Rizla Suzuki era and now we will move forward and write a new chapter – one we hope will be steeped in success, starting with the new signing Sylvain Guintoli and the awesome 2009 Suzuki GSX-R1000.”









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